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The unKOOL, unfiltered history of menthol cigarettes The Cancer Letter Why is menthol cigarette usage more prevalent amongst Black and African American individuals? It's not just a matter of preference; it's rooted in systemic factors. Historical targeting: Big tobacco Why decades of racially targeted menthol cigarette ads matters today Youth and young adults are more likely to try a menthol cigarette as their first cigarette, rather than a regular cigarette. Those who start with menthols are more likely to continue smoking. Learn What's Happening with Menthol Cigarettes and How Does it Impact Me? American Lung Association

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